In Australia, Pantone 448 C was chosen for cigarette packaging in a health-driven campaign Pantone 448 C: How “The Ugliest Colour in the World” Made Its Mark A dark, muddy brown, Pantone 448 C claims the title of “the ugliest colour in the world.” Graphic Design Branding Chris Kernaghan Oct 26, 2024 — 1 min read
BBH London Tesco's Bold 'Icons' Campaign: A Feast for the Eyes or a Recipe for Confusion? Tesco lets the food do the talking in this exclusive ad campaign Branding Chris Kernaghan Oct 21, 2024 — 2 min read
Logo evolution. Source: PepsiCo Mountain Dew’s New Logo: A Rebrand for a New Generation? Mountain Dew has a new look, and we love it Branding Jessica Hamilton Oct 10, 2024 — 2 min read
J-EIGHT making box packaging POP. J-EIGHT’s Box Concept Illustration Series: Where Packaging Becomes Art The product experience should start with the box, and it certainly does here Branding Chris Kernaghan Sep 30, 2024 — 3 min read
The rebrand will be rolling out shortly. JKR Global: Mozilla (Copyright © JKR Global, 2024) Mozilla’s New Look: A Nostalgic Yet Bold Step Forward Reclaim the internet! ✊ Branding Graphic Design Mia Jones Sep 24, 2024 — 3 min read
Image source: PayPal/Pentagram PayPal’s New Logo: A Redesign Lacking in Individuality? Say hello to conformity... Branding Chris Kernaghan Sep 19, 2024 — 1 min read
Source: Forbes Lunchly’s Bold Branding: How MrBeast, Logan Paul, and KSI Disrupt the Lunch Market with Striking Design The trifecta of YouTube obnoxiousness are coming after your kids' lunches Branding Chris Kernaghan Sep 16, 2024 — 3 min read
Source: We Are Pi / Virgin Active Virgin Active’s New Campaign: A Bold Rejection of Fitness Fads Are you ready to leave the cult and join the club? Virgin Active hope so Branding Jessica Hamilton Sep 16, 2024 — 2 min read
