Let’s Talk About Framer’s Pricing

This is a guest post from an agency owner who wishes to stay anonymous.

Alright, Framer.

We need to have a word. Pricing is always a touchy subject, but your latest changes?

They’ve gone from “eh, fair enough” to “are you actually serious?” I’m a big fan of Framer—been using it for years. It’s fast, slick, and honestly, it’s made my work as a web designer and agency owner so much easier.

Clients love the results, and I love how quickly I can go from concept to a live site. It’s the dream, really. But this new pricing?

It’s like you’ve forgotten who’s actually using your product. Let me break it down for you, because this isn’t just a little annoying—it’s a slap in the face to the people who’ve been championing Framer since the early days. $40 Per Language? Are You Joking? Let’s talk translations. I’m in Switzerland, where every website has at least two languages.

It’s not a “nice-to-have”—it’s non-negotiable.

But now you want to charge $40 per language? For what? We’re doing our own translations! We’re not using your AI wizardry; we just need to swap out some text. Last week, I had to explain this to a client—an accounting firm that needs their site in French and German.

“Yes, your basic website is $15/month, but if you want it in both languages, it’s another $480/year.”

Their reaction? Absolute disbelief.

And I don’t blame them. This isn’t a luxury feature—it’s a business necessity. Charging extra for it shows a complete lack of understanding about how websites work in the real world. Editor Seats for $20 Each? What Planet Are You On? Here’s another gem.

You’re charging for extra editor seats now? Really? Most small businesses need at least two or three people to access their site—the owner, the marketing person, maybe a content writer.

That’s standard. And yet, Framer thinks it’s reasonable to charge $20 per person for that privilege. Webflow doesn’t do this. Wix doesn’t do this. Pretty much no one does this. Why? Because it’s a basic requirement. Charging extra for it feels like you’re punishing teams for working together. And then there’s the 100 redirect limit. This one genuinely hurts. Migrations happen, and redirects are critical for SEO.

We just migrated a client’s site with 237 redirects, each one preserving valuable traffic and SEO ranking. But under your new plan? Nope, 100 max.

You’re essentially telling us to let hundreds of users hit 404 errors or pay more for a basic feature. It’s baffling. Redirects aren’t some niche, advanced feature—they’re fundamental to running a modern website. Framer’s Pricing is Missing the Mark Here’s the thing: we want to keep using Framer.

The product itself is amazing. But these pricing changes? They’re making it really hard to justify. Clients are confused.

Agencies like mine are frustrated. And honestly, it feels like you’re trying to milk money out of features that should already be included. Want to charge premium prices? Fine—do it for actual premium features. AI translations? Sure, that’s worth extra.

Advanced analytics, better collaboration tools, improved CMS functionality—those are things I’d pay more for. But manual translations? Editor seats? Redirects? Come on. That’s basic web functionality. Here’s what I’d suggest: 1. Include at least 2-3 editor seats in every plan. This is non-negotiable. 2. Manual translations should be free. Charge for AI translations if you want, but don’t penalise people for needing multiple languages. 3. Scrap the redirect limit. It’s arbitrary and harms users more than it helps you. You’ve built something incredible with Framer.

It’s genuinely one of the best tools out there for web design. But this pricing shift? It feels like a cash grab, plain and simple.

And if you don’t fix it, you risk alienating the people who’ve been in your corner all along. We’re not asking for the moon here.

Just fair pricing that reflects how real agencies, businesses, and designers actually use your tool. Sort it out, Framer.

We’re rooting for you, but you’ve got to meet us halfway.